I’m not in it for the transaction;

I’m in it for the

transformation

Sula Al Naqeeb

Founder, S.A. Consulting

At S.A. Consulting, we specialize in practical solutions for workplace culture, focusing on Culture Mastery, Culture Audits, and Culture Transformation.

We work closely with forward-thinking CEOs and Founders who are committed to leading sustainable change from the top.

Our approach is hands-on, working alongside you to create a culture that’s not only resilient but also aligned with your long-term business goals.

Our Mission

Our mission is to equip leaders with the capacity and insights needed to master and reshape workplace culture,crafting deeply human, high performance environments.

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Founder

Sula Al Naqeeb is an impact-driven global business advisor and workplace culture expert. She is a strategist with a track record of creating clear direction, vision, strategy, and long-term plans that define the trajectory for corporate transformation, resilience, and sustainability.

She leverages over 15 years’ worth of experience as an entrepreneur, executive, innovative change-maker, and results-driven C-suite consultant to inform her work.

Sula is also co-host of A Matter of Culture, a podcast that dives deep into the world of company culture, personal growth and authentic leadership. Find out more here.

Our Principles

Service

At the core of leadership lies a responsibility to serve. We believe that leaders are in service to their employees, fostering environments where everyone can flourish.

Partnership

Success is a collective endeavor. We work side-by-side with out clients, viewing each engagement as a partnership geared toward achieving common goals.

Empowerment

We are committed to setting people up for success. This means creating conditions where employees are empowered to meet and exceed expectations.

Accountability

Facing hard truths is non-negotiable. Our willingness to see, hear and speak these realities is foundational to building cultures of accountability.

Impact

Beyond metrics and milestones, we harbor a genuine desire to make a meaningful, lasting difference in the lives of the people who make up your organization.

Sula has an unparalleled ability to inspire, motivate and engage employees and was successful in creating cohesive strategies that had the necessary buy-in and ownership from the entire team which resulted in accelerated progress.

Amin Mohamed
Chief Executive Officer

Clients

Burger King, Pizza Hut, Taco Bell, Applebee's and Kout Food Group logos

We believe in…

Forging multiple bottom lines.

Book a 30 minute introductory call to find out how we can help.

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