
We need you!

This is what I hear when I tell people what I do.
I’m Sula, a C-Suite workplace expert with a mission to help leaders create high-performing cultures that are deeply human.
I have over 15 years of experience and partnered with founders, CEOs, and executives to drive growth, competitive advantage and make radical cultural changes that last.
I’ve coached a diverse range of executives, from remote start-ups of 20 people to established companies with over 4,000 and 40+ nationalities.
Up until now, I’ve *only* offered my workplace advisory services to founders and CEOs in long-term capacity.
But here’s what I know:
Workplace culture is at a tipping point
Which explains why SO many people say they need the expertise of someone like me.
Which had me thinking, what would that look like?
What kind of offer could I create that would yield results for CEOs as well as LEADERS, or MANAGERS, who also struggle with people and culture challenges?
So, I did some research and spoke to leaders, managers, and employees to understand their pain points.
Here’s the thing, they ALL had queries they wanted to share with someone (an expert) related to their workplace culture.
And that’s when it hit me, why can’t they ALL have access to me? What if I offered 1-1 calls on any workplace culture query they may have with me, a workplace culture expert?

Enter:
Culture Call
Your Ask-Me-Anything Access to Workplace Culture Expertise
Imagine having access to:
Best practices for a healthy, motivated, inclusive workplace culture
Tips on how to manage, or better yet avoid resistance to change in culture
Troubleshoot, scenario – plan, soundboard ideas or strategies
Review sensitive issues on people and teams
Adapt strategies, especially DEIA in the Middle East
Fresh perspective on driving cultural change
Culture Call is a 1-1, confidential, non-judgmental, and safe space to provide you with support and clarity on any workplace culture related query.
Topics We Can Explore:
Leaders at crossroads, seeking refined strategies to navigate and direct cultural change within their organizations.
Managers who aim to amplify team morale and productivity, leading with unwavering confidence.
Consultants and Businesses operating in or with the Middle East, requiring nuanced understanding to thrive in diverse settings.
HR Professionals and Candidates aspiring to decipher the real culture of potential workplaces, ensuring a perfect fit.
What We Won’t Cover in a Single Call:
Extensive audits or organizational restructuring
In-depth strategic development or leadership training programs
Comprehensive initiatives involving change management, team building, or DEI
Reach out to me to discuss a tailored package of calls or another service to best support what your situation requires.
To set up your
Culture Call
Booking & Payment
Secure your slot by booking and completing the payment online. This not only reserves your session but also triggers the next steps in the process.
Intake Form
After your payment is processed, you’ll receive our “Intake Form”. Complete this form no less than 48 hours before your session, so I can prepare to dive deep into your challenges and opportunities.
Preliminary Review
I’ll review your Intake Form before the call. If any questions arise that require further clarification for a productive session, I’ll reach out to you beforehand. Otherwise, consider me prepped and ready for our scheduled time.
Video Session via Zoom
Our Culture Call will take place on Zoom, allowing us to connect face-to-face for a more personalized and impactful discussion.
The Deep Dive
At the start of the call, we’ll get straight to the point. I’ll likely have a few follow-up questions based on your intake form to ensure we’re covering all the ground we need to.
Unpacking & Insights
We’ll delve into the meat of your query, and I’ll offer you advice, actionable insights, alternative perspectives, and strategic advice tailored to your specific challenge.
One-Week Email Follow-Up
A week after our session, I’ll follow up via email to check on your progress, see how the strategies are unfolding.
Book your Culture Call
60-minute call:
€300
90-minute call:
€450
If you’re not sure if you need 60- or 90-minutes email me before you make your booking and I’ll review it and let you know.
Why Invest in a Culture Call
You get to have access to expert advice that isn’t normally available at this level. You leave with best practices and real insights empowered with the clarity to make informed decisions.
I can attest to Sula’s rare ability to translate a vision while navigating an ever-changing and highly complex organisation. Sula worked with KFG to set a sustainable foundation which has allowed us to pivot when the market requires it, which is best demonstrated by our ability to navigate the challenges of the pandemic and turn them into opportunity.

Fadwa Al-Homaizi
Chairwoman & Managing Director
Our Services
If you’re seeking more support to uplevel your workplace culture, here’s what else I offer:

Culture Mastery
High-level mentorship to help you develop workplace culture mastery and become a leader that creates long term impactful change in your organization.
Culture Audit
In-depth analysis to uncover the core strengths and opportunities within your culture, setting the stage for impactful change.
Culture Transformation
Comprehensive strategies and hands-on support to realign, re-energize, and renew your organizational culture.

Meet your
Culture Catalyst
Sula Al Naqeeb with over 15 years of experience, stands at the forefront of workplace culture and transformational organizational change. A thought leader who merges executive leadership with an entrepreneurial mindset, Sula is recognized for bridging vision, strategy, and culture. Championing a people-centric approach has led to groundbreaking initiatives and enhanced profitability for clients.
